Presentation Title

Political Persuasion on Social Media Platforms

Presenter Information

Tyler SayreFollow

Document Type

Panel Presentation

Keywords

political, persuasion, advertising

Biography

Marshall University Communication Studies Major

Major

Communication Studies

Advisor for this project

Dr. Camilla Brammer

Start Date

19-4-2019 10:45 AM

End Date

19-4-2019 12:00 PM

Abstract

This research will focus on the third person effect, which is that individuals will report that they are less likely to be persuaded than their peers. Also, what political advertisement message strategies do individuals believe to be most persuasive to themselves as well as their peers.

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Apr 19th, 10:45 AM Apr 19th, 12:00 PM

Political Persuasion on Social Media Platforms

This research will focus on the third person effect, which is that individuals will report that they are less likely to be persuaded than their peers. Also, what political advertisement message strategies do individuals believe to be most persuasive to themselves as well as their peers.